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Why We Buy Resale (and you should, too!)

As a consumer, you’ve probably encountered situations where the item you purchased didn’t quite meet your expectations. Whether it’s due to seller errors or the receipt of duplicate gifts, returning items is a common part of the shopping experience. But have you ever stopped to consider what happens to these returned items once they leave your possession? Let’s explore the world of returns and shed light on their environmental consequences. We’ll also highlight the significance of the consequences to buy resale and how it plays a vital role in reducing waste.

The Unseen Side of Returns

When you decide to return an item to a store or an online facility, it’s unlikely that the product will find its way back to the sales floor. Retailers tend to hesitate when it comes to placing returned items back on the shelves, especially since they cannot confidently verify the item’s quality after it has left their store.

Imagine purchasing a brand-new, $150 diaper genie, only to discover a used, different brand model inside the box. Yes, it has happened, and it’s a scenario that retailers aim to avoid.

A Staggering Volume of Returns

Estimates suggest that approximately 30% of online sales end up being returned. To provide some perspective, in 2018 alone, Amazon recorded $141 billion in sales, resulting in a staggering $42 billion worth of returns. While some items can be resold by manufacturers or retail stores, many are left untouched.

The Dark Side of Returns

On the lower end of the spectrum, it’s estimated that a shocking 6 billion pounds of returned products end up in landfills each year. That’s equivalent to around 3.5 billion products, and alarmingly, only about 20% of them are genuinely defective.

Let’s crunch the numbers:

  • Every year, 2.8 million perfectly good and usable products meet their demise in landfills.

Manufacturers and retailers face substantial challenges in managing unsellable items. The costs associated with storing or disposing of these products are significant. Moreover, sending these items to landfills has environmental and financial repercussions.

Why Buy Resale

This is where buying resale comes into play. Resellers, much like you, are seeking ways to support their families while contributing to environmental sustainability. Buying resale is a powerful way to divert unsellable items from landfills.

By purchasing surplus or returned goods, buyers of resale items help manufacturers and retailers recover some of their losses. This approach proves more cost-effective than storing or disposing of the items. It also increases the chances of these branded products being reintroduced to the market.


Returns are an inherent part of the retail landscape, yet their environmental consequences often go unnoticed. To buy resale isn’t just about finding a great deal—it’s about making a positive impact on our environment. The next time you’re faced with a return, consider the role that buyers of resale play in reducing waste and saving the environment—one product at a time.

Join us in this mission for a more sustainable future through buying resale! 🌍🌱

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